Personalisation in Sitevision
Turn visits into experiences with personalisation
With Sitevision, personalisation turns your website or intranet into more than just a digital space – it becomes an experience. By tailoring content to context, behavior and needs, you create digital journeys that feel relevant, natural and valuable for every visitor.
Why personalisation matters
Today’s users don’t settle for one-size-fits-all. Nearly three out of four expect a digital experience that feels tailored to them. With Sitevision, you can adapt journeys across touchpoints – whether it’s for customers or employees – and create experiences that feel truly relevant.
When you meet your visitors’ needs and goals, you also achieve your own.
Imagine this…
A first-time visitor sees inspiration and guidance.
A returning customer gets direct access to price requests.
An employee logging in receives tailored updates for their role.
With Sitevision, you create journeys that feel natural, helpful and engaging – for everyone.
No code required
Create multiple views of the same page and decide which content belongs where. Then connect rules to define who sees what. Target groups can be built on metadata, visit frequency, catalogue objects, language, referral pages – or extended with JavaScript for even more options.
Powered by AI
Want personalisation without the manual setup? Sitevision offers Rek.ai External link, opens in new window., an AI-driven recommendation engine. It collects browsing data from your website or intranet, analyses it overnight and builds a model of how your site is used. The next day, your visitors are met with smarter, more relevant content – without you spending time on analysis.
Smart, seamless and incredibly efficient.
How it works in Sitevision
The impact of personalisation
Organisations using personalisation in Sitevision report higher engagement, better conversion rates and improved satisfaction. By letting the platform learn from visitor behavior, editors save valuable time while audiences feel truly seen.
Made for editors, built for growth
Set up rules with just a few clicks – no technical expertise required.
Combine manual and AI-based personalisation.
Scale easily as your needs grow.
You ask, we answer
What is personalisation in Sitevision?
It’s the ability to deliver different content to different audiences based on their context, needs or behavior.
Do I need to be technical to use it?
No. You can create personalized views and rules without writing a single line of code.
Can I combine manual personalization with AI?
Yes. Accessibility has been part of Sitevision since day one, from core code to editor tools.
Is personalization available for both websites and intranets?
Absolutely. Whether you’re improving customer journeys or enhancing employee experiences, personalization works across the entire platform.